AI Enablement playbook/Module 6 · Responsible AI

Day 57 / 100 · Responsible AI · The duty of accuracy

Your AI's words are your words.

Day 4 covered why AI makes things up. This is about who pays when it does: the business that published it.

The business

Accountable

Customers, courts and regulators hold you responsible for what your AI tells people.

POPIA

Information Quality

Take reasonable steps to keep personal information complete, accurate and not misleading.

Consumer protection

No Misleading Claims

The Consumer Protection Act prohibits false or misleading representations to consumers.

Sources: McCarthy Tetrault TechLex ↗ · polity.org.za ↗ · popia.co.za ↗ · National Consumer Commission ↗

If it says it, you said it.