One roadmap, many audiences.
A roadmap's real job is alignment. Different people need different levels of detail and certainty from the same plan.
Executives
Why & Outcomes
“How does this move the business?”
Show: strategy fit, outcomes, big bets
Skip: ticket-level detail
Sales & customers
What's Coming
“What can I tell my client?”
Show: themes and broad timing
Skip: exact dates and internal debates
Delivery team
What's Next & Why
“What are we building, and why now?”
Show: priorities, detail, dependencies
Skip: nothing important
Same plan. Different story.